Super support for charity’s Dress as an Elf day
Elves were the order of the day for many local schools and businesses who dressed in red and green on Friday (11 December) to support Rockinghorse Children’s Charity’s Dress as an Elf day.
The festive fundraiser was held to raise funds for the charity’s Toy Box Appeal; providing young patients at the Royal Alexandra Children’s Hospital (the Alex) with presents over the Christmas period. Those taking part donated £1 towards the appeal and many companies chose to boost their fundraising with additional elf-themed activities and events.
Dress as an Elf day sponsors, Austin Rees, joined staff from Rockinghorse to deliver presents to young patients at the Alex and the Brighton Wheel lit up a vibrant shade of red and green. Delso Da Silva, Manager at the Brighton Wheel, said: “We were so happy to be able to help support Rockinghorse’s Dress as an Elf day by lighting the wheel red and green – it had a real impact across the city.”
Stagecoach South also showed their support for Dress as an Elf and joined staff from Rockinghorse at the Brighton Wheel along with their Christmas bus, driven by Santa. The event kick-started two weeks of festive fundraising by the bus company who are supporting the charity through a series of on-board collections.
Colin Ashcroft, Operations Manager for Stagecoach Worthing, said: “The great thing about Santa driving our festive bus is the smile you see on people’s faces as he drives past. Fundraising for Rockinghorse is just so logical and appropriate. We’re very happy to be working with such a great team of committed individuals, and long may this partnership continue.”
Rockinghorse is the official fundraising arm of the Alex, which is based within the grounds of the Royal Sussex County Hospital in Brighton. They raise money for items necessary to every child’s treatment; from furnishings and toys for the wards through to cutting-edge diagnostic machines and life-saving medical equipment. They strive to give children access to the very best medical care and attention in surroundings that are better suited to their needs.
The charity is still collecting funds from the Dress as an Elf day but it is hoped they will raise in the region of £10,000 for the Toy Box Appeal. Analiese Doctrove, Head of Fundraising at Rockinghorse, said: “We are grateful to have received so much support for our Dress as an Elf day this year. It’s brilliant to see so many local schools and businesses from across Sussex dedicate their time to raise funds for our appeal, which will provide babies, children and teenagers in the Alex with presents over Christmas.”
To find out more about Rockinghorse, or to make a donation, visit them online at www.rockinghorse.org.uk.